Why Your Training Programs Are Failing—And How to Fix Them
Training transfer—the ability to apply learning in real work situations—is often an afterthought and not a priority. Implementing a Dynamic Transfer Model can help.
Sarah, a high-potential manager, was eager to grow. She recently completed an intensive leadership development program, during which she practiced cutting-edge coaching techniques designed to enhance her effectiveness as a leader. Excited and confident, she returned to work, ready to transform her interactions with the team.
But reality hit fast. Deadlines, meetings, and daily responsibilities pushed her new skills to the back of her mind. The weeks passed, and Sarah fell back into old habits—giving quick instructions rather than using the coaching techniques she had learned.
When asked about training, she sighed: “The course was great, but honestly, I haven’t had the time to apply what I learned.”
Sound familiar?
Does Your Training Actually Drive Real Change or Just Check a Box?
Organizations in the United States spent a staggering $98 billion on employee training in 2024, according to Training Magazine’s 2024 Training Industry Report (November 2024). Despite these significant investments, many organizations struggle to determine whether their training programs achieve their intended goals. One of the primary challenges is knowing how to measure training outcomes effectively—particularly at Kirkpatrick Levels 3 (Behavioral Change) and 4 (Results), which focus on changes in job performance and business outcomes.
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The Integrated Training Impact Model (ITIM)
Unlock the potential of your workforce with our Integrated Training Impact Model (ITIM). Starting with thorough planning and stakeholder engagement, ITIM focuses on learner characteristics, training design, and the work environment. We define clear objectives and establish baseline data to tailor our training effectively. Throughout the training phase, we use continuous evaluation to ensure engagement and comprehension. After training, we support skill application with ongoing feedback and a conducive work environment. By gathering and analyzing data, we measure performance improvements and calculate ROI, demonstrating the tangible benefits of your training initiatives. Ready to transform your organization? Click the button below to learn more.
